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AI Actor Compensation: How One Performance Went Global
My recent campaign for a well known product opened my eyes to AI's power in advertising. One performance transformed into multiple versions across EMEA, Americas, and LATAM – my voice and lips perfectly synced in languages I don't speak. While I'm grateful for the opportunity, it raises questions about our future as actors. When one shoot can become a global campaign through AI, where does that leave the human element of performance?

Coco Prada
Feb 32 min read
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